Chairman, president and CEO of Foot Locker Inc. “Asics has been able to connect great performance product with meaningful lifestyle influences that are very relevant to our customers. We continue to ...

A company best known for running shoes and sportswear wants to get people moving again—and it thinks virtual reality could be a way to do that. Video gaming’s presence in Tokyo caught the eye of one ...

The facility will be transformed into a specialised production hub for ASICS' fashion brand, Onitsuka Tiger. Production at the rebranded facility is set to commence in January 2026. The facility plans ...

Often used inter-changeably, ASICS and Onitsuka Tiger represent two closely related but ultimately different brands who share similar roots. Revived in 2001, Onitsuka Tiger represents a throwback to ...

For several years running now, the Onitsuka Tiger Mexico 66 has been central to trends in a way few likely would have predicted. Simple construction and a thin, flat sole betray just how old the ...

ASICS has officially announced the launch of the 2012 Onitsuka Tiger Global Brand Campaign. The new campaign is a year-long endeavor that kicks off this month and will be featured at a number of ...

Asics opened a new pop-up location in New York City's Soho neighborhood last weekend centering around its heritage brand, Onitsuka Tiger. The store aims to display the current style of the Onitsuka ...

You might have seen Prince William recently wear a pair of sneakers that stood out—they are a pair of retro Onitsuka Tiger sneakers, their Mexico 66 pair, which takes its name from the 1968 Olympic ...

The repetition of themes from fashion is inevitable. Therefore, to adopt the principle of identity means devoting a good deal of attention to the connections between today's key indicators such as ...