Dunkin' drove 238% higher engagement with audio ads when piloting a new solution that dynamically matches ad content to what the user is listening to in real time, according to details shared with ...
Until recently, Internet users have relied primarily on their eyes to perceive online content, but now we are witnessing the increasing importance of multimedia content (including audio) on the ...
YouTube looks set to add audio-only background ads to the video platform but only when you’re listening to content in the background on desktop. In a blog post, YouTube product manager Melissa Hsieh ...
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