“It’s made with a proprietary mineral-rich thermal water that clears and nourishes,” says Yoon. As soon as you apply it, the bubbles deeply penetrate and skin is saturated with free radical fighting ...

You've probably seen it on Instagram or Snapchat — foamy suds that turn into clay on your favorite beauty bloggers' faces. What is it? The bubble mask is the latest Asian beauty trend to sweep social ...

So many of the hottest skincare trends originate in Korea, and bubble face masks are no exception. These fun masks foam up on the skin to remove dirt, oil, debris, and other pollutants that can clog ...

Elizavecca’s Milky Piggy Carbonated Bubble Clay Mask is a wacky face mask that won’t stop going viral. The carbonated clay face mask first took over the internet back in 2016 with an iconic meme ...

If you wear a face mask but don’t Instagram it, do your pores even really get clean? The increasingly popular form of self-care—especially on social media—gets the double-tap treatment in part because ...

I, too, was skeptical when I first heard about the trendy face mask that "grows" a ridiculous amount of bubbles on your face (and kind of makes you look like the Elephant Man). For starters: the name.

TikTok is a treasure trove of weird-as-hell beauty products — and this mask just might be the strangest of them all. And now, that same mask is taking over TikTok, inspiring a whole new generation of ...