First off, what is a perm? A perm (short for permanent hairstyle) uses chemicals to change the texture of your hair. The process involves breaking down the molecular bonds in each strand and resetting ...

Tightly permed curls teased to the highest levels are a quintessential hairstyle of the ’80s. Straight hair and more natural-looking waves have reigned supreme for the past few decades, but typically ...

Once it was worn by everyone, from Raquel Welch and Kelly McGillis to Diego Maradona. It seemed no one - footballers, film stars, rock stars - could escape the lure of the spiral perm in the late ...

Much like the return of the relaxer, the rise and return of the perm has been a quiet reemergence — almost the Abercrombie & Fitch of hair treatments. Much like Abercrombie, perm solutions have ...

The second we hear the word “perm,” we immediately get ‘80s flashbacks. But perms have come a long way since then. Whether you want tight curls or loose beach waves, here are 11 different types of ...

“Because of the recent trends of people wanting to embrace and enhance their natural hair texture, the perm of 2023 tends to lean towards the ‘my hair but better’ vibe,” explained Sarah Potempa, a ...

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