As more and more travelers turn to short-form content for trip discovery and inspiration, the stage is set for destination marketing organizations (DMOs) to fully embrace this popular format as the ...

The best corporate videos convey a company’s values, brand identity, and key messages. Nothing is as stale as an out-of-date corporate video – just think pre-Internet 1980’s. A strong corporate video ...

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Long training sessions don’t work for today’s busy teams. People don’t have hours to spare, and most forget what they learned anyway. Microlearning solves this by turning lessons into short, focused ...

LinkedIn keeps making it easier to get distracted from looking for work or from actually doing work. Just a few weeks ago, the company confirmed games were coming to the professional social media ...

As consumer content preferences shift increasingly toward short-form video on social media channels, travel brands — which often have rich, visually compelling content to leverage — have an ...

While long-form content is the gold standard in content marketing, that doesn’t mean you should ignore or overlook short-form content. There’s a time and a place for both types. In general, short-form ...