One of the fastest-growing online businesses is the business of spying on Internet users by using sophisticated software to track movements through the Web, so that the information can be sold to ...

Apple and Google are pushing privacy changes, but a shift in digital tracking is giving some platforms a bigger advertising advantage. Credit...Israel Vargas Supported by By Brian X. Chen and Daisuke ...

In our new series Getting It, we’ll give you all you need to know to get started with and excel at a wide range of technology, both on and offline. Here, we’re walking you through all the different ...

A look at how stores can use their apps on your phone to access shopping habits. — -- Shopping apps let you buy fast on your phone and offer discounts and rewards when you shop in-store. But for ...

One day you’re browsing for a new car, and the following week you’re swamped with social media ads for dashcams. It’s a familiar story, and yet many of us are shocked and surprised whenever we are ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. As you might well know, websites can track you in various ways. It ...

Your online reputation is one of the strongest measures of your success as a business. Online life is real life; your online reputation is everything. This means that keeping up with, and monitoring, ...

Web Tracking is not the same as website tracking. The latter refers to analyzing things about any website. That’s done using different tools available to webmasters. Web Tracking is about tracking you ...

Many consumers want control over their personal details. But few understand how online tracking works, says a new report from the University of Pennsylvania. By Natasha Singer and Jason Karaian Many ...