Explore how the diffusion of innovations theory aids in developing marketing strategies for new products and increasing market share through five key steps.

https://www.thehindubusinessline.com/economy/agri-business/feed-report-flags-gaps-in-cooperatives-digital-access-for-marginal-farmers/article70433120.ece Copy A ...

Jessica Gibson is a content update editor and writer for Investopedia. She has over 10 years of experience in digital publishing and three years of experience covering financial topics like insurance, ...

Why do individuals value bread less than gold, when bread seems to be more important in supporting an individual’s life than gold? To provide an answer to this question, economists refer to the law of ...

Electricity rates for individuals and small businesses could rise sharply as Amazon, Google, Microsoft and other technology companies build data centers and expand into the energy business. A ...

In Emily Adrian’s “Seduction Theory,” two married creative writing professors have parallel affairs, with very different outcomes. By Hannah Pittard Hannah Pittard is the author, most recently, of the ...

At the heart of economics lies a deceptively simple idea that shapes everything from market strategy to personal growth: marginal value theory. Those who adhere to it insist that when making decisions ...

Ever wonder how much of your income you’re really paying in taxes? Understanding the difference between your marginal tax rate vs. effective tax rate is key to making smarter financial decisions, from ...

Among ongoing efforts to rethink the basic tenets of mainstream economics is a provocative new book by James Galbraith and Jing Chen. The authors sweep aside the intellectual structure of mainstream ...